Mirage is a multi-disciplinary creative studio dedicated to luxury in all its forms. Founded by Virginie Brun and Lea Rissling, based in Paris.

selected work

about us

our expertise

references

contact

a b o u t

As artistic director and copywriter, our paths have been twinned.

After spending ten years at Betc Paris, we reunited at Publicis Luxe

where our partnership officially began.

We have worked on successful campaigns for Cartier, Persol, Louis Vuitton, Lancôme and others, before taking over the creative direction of Swarovski International in 2018, followed by L'Oréal Professionnel .

In 2023, we founded Mirage, a creative eldorado connected to a network

of talents and production houses. Our aim is to offer brands complete support, efficient collaboration, and a consistently human touch.

o u r

e x p e r t i s e

global concept

+ 360° brand concept

+ film & print advertising

+ film editorial

+ digital content & activation

art direction

+ brand image

+ image/video content

+ identity

+ design

storytelling

+ brand storytelling

+ brand content

+ savoir-faire

+ copywriting

r e f e r e n c e s

ARMANI

Atelier Swarovski

Belmond

CARTIER

CHANEL

Chaumet

gARNIER-Thiebaut

Karl Lagarlfeld

Lancôme

Lolita Lempicka

Louis Vuitton

Hermès

Persol

Piaget

MOET & CHANDON

MontBlanc

Mugler

Rossignol

Sephora

Swarovski

Tag Heuer

Van Cleef & Arpels

a W A R D S

Mugler Angel Elixir

+ Grand Prix Stratégie du luxe 2023 - bronze in perfume category

Louis Vuitton

+ Winner of best fashion brand film at Miami Fashion Film Festival.

+ Winner of best direction in a fashion film at the Canadian

International Fashion Film Festival

+ Official selection at Berlin Fashion Film Festival.

+ Official selection at Aesthetica Short Film Festival.

Belmond

+ Luxury Briefing Award 2019 - Luxury advertising campaign

of the year

+ Shortlist Club des Directeurs Artistiques.

Sephora

+ Shortlist Club des Directeurs Artistiques.

Louis Vuitton

160 years of history in 1 minute and 30 seconds.

From 1854 to 2014. From Louis to Vuitton.

Directors

DOP

Production

Agency

Metz & Racine

Axel Cosnefroy

Wacko

Publicis Luxe

Music & Voice

Set design

Stylist

Flavien Berger

Hervé Sauvage

Annabelle Jouot

Mugler Elixir

A stellamorphosis.

Director

DOP

Talent

Production

Agency

Quentin Deronzier

Daniel Landin

Hunter Shaffer

Lapac

Publicis Luxe

Music

Stylist

Photographer

Dreamer, Charli XCX

Haley Wollens

Harley Weir

Belmond

An amazing journey in 6 episodes

Director

DOP

Styliste

Production

Agency

Romain Chassaing

Madhi Lepart

Jean Charline Tomlinson

SOLAB

Publicis Luxe

A collection of more than 60 stickers for each hotel.

Illustrators

Thomas Hayman

Karolis

Riki Blanco

Emiliano Ponzi

Franscesco Birogoni

Cartier

Diamonds are a girl’s best friend.

Director

Talent

Music

Production

Agency

Johan Renck

Karen Elson

Jarvis Cocker,

performed by Karen Elson

Soixante-Quinze

Publicis Luxe

Terre de Roses

by Lancôme

A documentary series about the Centifolia Rose

at Le Domaine de la Rose in Grasse.

Director

Photographer

Production

Agency

Pavle Savic

Sarah Arnould

Currents

Publicis Luxe

Trailer

Episode 1

Episode 2

Episode3

BTS

Tag HEUER

Photographer Sébastien Finger

Production FMA le Bureau

Atelier Swarovski

x

Peter Pilotto

Finding the right balance

Photographer / Director

Still Life Photographer

BTS

Production

Cédric Bihr

Philippe Fragnière

Mélissa Masson

Prodigious

BTS

swarovski

Spark delight

Fall/Winter Collection

Photographers / Directors

DOP

Production

Agency

Suzie & Léo

Erik Henriksson

Onirim

Publicis Luxe

Set Design

Stylist

Makeup artist

Agency

Jacqueline Abrahams

Teresa Ortiz

Min Kim

Gilles de Givry

Digital content

Cartier

Collection Panthère

Director Anders Halberg

Production SoixanteQuinze

swarovski

Follow your light

Spring / Summer collection

Photographer

Directors

Production

Agency

David Gomez-Maestre

Bonasia & Narcisi + Hugo Carlier

Bandits

Publicis Luxe

Sephora

International print campaign

Photographer

Make up artist

Agency

Miles Aldridge

Alice Genhdrih

BETC

co n t a c t

For more informations or to discuss a project,

please contact :

contact@mirage-lx.com

Lea Rissling, co-founder

lea@mirage-lx.com

+33 (0) 6 69 50 96 04

Virginie Brun, co-founder

virginie@mirage-lx.com

+33 (0) 6 82 03 75 68

12, rue Léon Jouhaux,

75010 Paris